Brand: Visa
Spot Title/Length: "End of the Rainbow" :30
Agency/Location: TBWA\Chiat\Day/Los Angeles
Executive CD: Rob Schwartz
Group CD: Jerry Gentile
Creative Director: Doug James
Associate CD: Chuck Monn
Art Director: Beau Hanson
Copywriter: David Povill
Agency Producers: Michelle Burke, Carr Schilling
Production Company: House of Usher/Santa Monica
Director: Kinka Usher
Director of Photography: Paul Cameron
Editor: Bill Chessman/Venice Beach Editorial, Los Angeles
Lead Artist: Mandy Sorenson/Brickyard VFX, Santa Monica
Title Designer: Yafei Wu/Brickyard VFX, Santa Monica Composer: Dave Wittman/Elias Arts, Santa Monica
Sound Designer: Dean Hovey/Elias Arts, Santa Monica
Audio Mixer: John Bolen/Play, Santa Monica

Principal Talent:
Leprechaun: Ken Collard.
Man: Andrew Donnelly.
V/O: David Sutcliffe.

One expects to find a pot of gold at the end of the rainbow. This man is disappointed to find an empty pot. The leprechaun explains he was tired of people taking the gold, so he replaced it with a Visa Check Card, which provides protection from fraudulent charges if it's stolen.